Increase email campaign conversion rates with a “Book an Appointment” or “Schedule a Call” CTA
Discover how easy it is to schedule discovery calls and qualification meetings right from emails
There are a lot of great tricks and playbooks out there to help you get more email opens/reads. But to qualify the lead you need a way to connect with them.
Traditional CTAs expect a response at the time when a lead reads the email. But it is often not a great time to write out an email response or give a call. Instead, what you need is a CTA that is quick and easy, keeps them in control and yet gets you more meetings. FreeBusy scheduling experience is designed just to achieve that.
1. Unified Availability
Offer team availability and distribute new leads
Create an appointment type that would check availability of every member of the team and share a unified availability for getting maximum meetings.
All you need to do is add the team of sales development representatives (SDRs) responsible for the discovery call as hosts and set the availability to when any host is available. FreeBusy would automatically ensure round-robin distribution for meetings from such appointment types.
1. Unified Availability
Offer team availability and distribute new leads
Create an appointment type that would check availability of every member of the team and share a unified availability for getting maximum meetings.
All you need to do is add the team of sales development representatives (SDRs) responsible for the discovery call as hosts and set the availability to when any host is available. FreeBusy would automatically ensure round-robin distribution for meetings from such appointment types.
2. Easy Scheduling
Make it an Effortless CTA
Once you have created an appointment type for scheduling a discovery call, you can copy the link and add it in your email copy. When the appointment link is opened, it would show your team's availability and let the leads pick a convenient time to connect.
Since the CTA doesn't expect to immediately connect, it gives them a sense of ease and control, driving higher conversion rates.
2. Easy Scheduling
Make it an Effortless CTA
Once you have created an appointment type for scheduling a discovery call, you can copy the link and add it in your email copy. When the appointment link is opened, it would show your team's availability and let the leads pick a convenient time to connect.
Since the CTA doesn't expect to immediately connect, it gives them a sense of ease and control, driving higher conversion rates.
3. Associative Branding
Add Branding to your FreeBusy page for best results
FreeBusy allows you to manage a custom branding card for each booking page so that the audience does not feel a disconnect between the email CTA and the booking page.
By allowing to customize, FreeBusy lets you convey all the essential information that can help the lead to easily take the next step.
3. Associative Branding
Add Branding to your FreeBusy page for best results
FreeBusy allows you to manage a custom branding card for each booking page so that the audience does not feel a disconnect between the email CTA and the booking page.
By allowing to customize, FreeBusy lets you convey all the essential information that can help the lead to easily take the next step.
FreeBusy thus lets your team become more accessible and easy to connect with so that it increases the overall conversion rates of the email campaigns.
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